Kangil Heo
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| Optimum Nutrition \
I personally
have a lot of different brands that I use and not consistent with only one
brand. I feel like even if the brand has a good reputation they might still
have some bad products. However, the brand that I always buy no matter what is
Optimum Nutrition. This is the only brand I trust after doing a considerable
amount of research. Because these supplement companies, are not regulated by
the FDA you need to do a lot of research for yourself and figure out if they’re
reliable companies or not. I buy Optimum Nutrition’s products because it helps
with my hobby/passion to a certain extent, which is Olympic weightlifting. I
feel secure and see results when taking Optimum Nutrition’s products. You need
to do research before you can use or trust that product. A lot of
brands/companies can lie about their products. For example, most supplement
brands/companies doesn't care about the quality about their product but all
they care about is the number of sales. People would usually think the process
of making a supplement is first starting with desired effect the supplement should have, finding study that would show results for the outcome, looking for the ingredients, creating the
product, testing the product, and backing it up
with several studies. But in reality, it looks more like this, Looking for a niche in the market, Analyzing the
market and checking for demand, finding a model
for the product, developing the product, building a claim that is defensible in the court, launching a marketing campaign, and creating and
selling the product. Nobody cares whether something works or
not. However, the marketing is so strong that if you are unaware of this stuff
you start to think that you really need those supplements to get results. Even
when I see an ad for a new supplement I have desire to buy it, it just sounds
so good.
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